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Explore Sophie Cunningham's sponsors, brand deals, and ownership ventures — across all partnership categories.
Explore Sophie Cunningham's equity stakes, business, and community ventures
Sophie Cunningham partners with Groov, the custom-insole and footwear-personalization company. Groov's September 26, 2026 UTC Instagram post calls her a partner and highlights her involvement in shaping the brand. Sports Illustrated's September 18 interview confirms that her deal includes an equity stake and describes her as an owner. This entry records an existing partnership, not a claim that the supplied post is its initial announcement. The exact contractual start date, equity percentage, monetary value and duration are not disclosed in the verified sources. Verification: https://www.si.com/fannation/sneakers/interviews/sophie-cunningham-wants-you-to-step-into-groov
All endorsement information is collected from publicly available sources and may not represent the full scope of a player's partnerships. Values are estimated where not publicly disclosed.
